[Pectrus] Graphic Design

Brand Identity & Content Strategy Designed a minimalist and functional visual identity for Pectrus, a premium oral care brand. By focusingon clean layouts and a professional aesthetic, I established a trustworthy brand image that resonates with health-conscious consumers. Multimedia & E-commerce Execution Led the end-to-end creative process, including professional product photography and cinematic video production for social media and Amazon. I optimized the brand’s digital presence by creating high-converting Amazon A+ content and engaging Instagram campaigns, utilizing AI-powered tools to ensure both creative quality and workflow efficiency.